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Excerpt: With the addition and rising popularity of Foursquare.com in the social scene, businesses have entered yet another new world of marketing. In this virtual community, customers aren’t just talking about your business, they’re using it. They can become the mayor, meet their friends, and find the best locations to eat, sleep, drink, and be merry. The Ups and Downs of Foursquare This online community/’game’ could easily create a strong customer base for businesses that choose to embrace the concept. As Foursquare recommends on its website, businesses can encourage participation in the community and visits by offering small incentives such as a discount,…
Foursquare, Marketing & Your Business is a post from: Cloud Mixer - Mixing New Media Ideas